Message Plane is the purpose-built platform for auto transport brokers, dealers, fleet managers, auction houses, and carriers — calling, texting, email, dispatch, VIN decoding, load-board sync, and payments in one full-house system.
Message Plane was founded in 2016 in Wilmington, Delaware. Back then, auto transport businesses were stretching generic CRMs to fit dispatch workflows they were never designed for — and patching the gaps with spreadsheets, personal phones, separate texting apps, and disconnected inboxes.
We set out to build the opposite: a single platform where auto transport professionals could capture leads, dispatch vehicles, talk to customers by call, text, and email, take payments, verify carriers, decode VINs, and post to load boards — without juggling a stack of disconnected tools.
What began as a focused solution for a handful of brokerages now runs operations for thousands of auto transport professionals nationwide, evolving alongside the industry on the back of real feedback from the people who use it every day.
Run the full lifecycle — lead capture to dispatch to delivery — with built-in calling, texting, and simultaneous posting to Central Dispatch and Super Dispatch.
Franchise and independent dealers streamline transport between lots, auctions, and customers with VIN decoding, carrier coordination, and payments.
Coordinate vehicle movements at scale with dispatch management, carrier verification, automated notifications, and API integration.
Manage post-sale transport logistics, keep buyers updated on status, and track every vehicle from sale to final delivery.
Manage customer relationships, track dispatch operations, and keep organized records of every transport with built-in communication tools.
From solo brokers moving 20 cars a month to operations with 50+ agents and thousands of orders — the platform scales with you.
Most brokerages run 3–5 tools: a CRM, a phone system, a texting app, a load board, and a processor. Message Plane replaces all of them — calling, texting, email, dispatch, load-board sync, VIN decoding, card processing, carrier verification, and automated notifications in one platform.
Generic CRMs like Salesforce or HubSpot need weeks of customization. Here, VIN decoding, Central/Super Dispatch sync, and carrier offer management are built in. Every default reflects how transport businesses actually operate.
Post to Central Dispatch and Super Dispatch in one action, manage carrier offers inside the CRM, and keep everything in sync both ways — no double entry, no mismatched listings, no tab-switching.
Calls, texts, and emails in a single platform with templates for every common message. Every interaction is logged automatically against the right lead or order — a complete audit trail.
Month-to-month, cancel anytime. A $399–499 monthly base plus a per-user charge of $59–79 — every feature included. No hidden add-ons, no per-minute call charges, no per-message texting fees, plus a free API endpoint for custom integrations.
Whether you’re a solo broker, a multi-location dealership, or a large operation processing thousands of orders, Message Plane grows with your business instead of boxing it in.
Join the auto transport professionals running leads, dispatch, and customer communication from one platform.
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