Switch from BATS to Message Plane | Migration
Switch from BATS to Message Plane
Updated September 2026
Moving CRM platforms is an important operational decision for an auto transport brokerage. Message Plane provides a structured path for teams evaluating a switch from BATS, with onboarding designed to keep the transition clear and manageable.
For a careful feature and workflow review, see Message Plane vs. BATS.
A practical onboarding timeline
Message Plane onboarding typically takes 7–14 days. Migration is included in onboarding, so your team can plan the transition with guidance around data, workflows, configuration, and training.
Your exact timeline depends on the size of your operation, the data you are moving, and the workflows you want to configure. The onboarding team can help identify the information and steps needed before launch.
Dual load-board connectivity
Message Plane supports posting and workflow connectivity with both Central Dispatch and Super Dispatch. That dual load-board capability can help brokerages keep load activity connected to the rest of their transport workflow.
Plan your switch
- Review your current data and active workflows.
- Identify the records, templates, and integrations your team needs at launch.
- Set an onboarding schedule and training plan for your users.
- Confirm the load-board and communication workflows you want to use.
Schedule a Message Plane demo to discuss your migration and onboarding plan.
Related Resources
- Load Boards Guide — Central Dispatch, Super Dispatch, and more compared
- Auto Transport CRM vs Generic CRM — Why Salesforce and HubSpot fall short for brokers
- Dispatch Software Guide — Everything brokers need to know about dispatch tools
- Message Plane vs BATS — Side-by-side CRM comparison
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